Staging in a Sellers Market

Home Staging in a Sellers Market

The real estate market is pretty hot right now. Listings in Southern California are moving relatively quickly and at a considerable premium over the past several years. Does home staging really make a difference when homes are selling quickly and prices are on the rise? The answer might surprise you! Here are three things to consider:

First, home buyers still make many of their buying decisions online. Why does this matter? Because a home that has been professionally staged and properly photographed will stand out from the competition. Even in a sellers market, home buyers are picky and choose to preview homes and make offers on properties that look amazing in the photos reflected online. Real estate staging is a great way to make your property stand out from your competitors.

Second, staged homes sell faster and for more money. Why does this matter? Because faster is always better and more is better than less. We have found that homes professionally staged invite multiple offers. Having a line of customers will lead to a more competitive and — likely — higher sale price. Even in a hot real estate market, it is all about supply and demand. Create a stronger demand for your home by staging with White Orchid Interiors.

Finally, half of all homes sold in California only receive one offer. Furthermore, half of all homes sold still end up selling for less than list price. Seriously? Yes, according to the California Association of Realtors over half of all homes sold last year received only one offer and half of all homes sold last quarter sold for less than their list price. Simply putting your home up for sale may work, but it is not the best solution.

We encourage our clients to prepare their home for sale with property staging. Engage a professional photographer and invest in high resolution images, virtual tours and a lifestyle video. Hire a real estate agent that has proven experience selling homes in your neighborhood. Put these three selling solutions together and you will be well equipped to sell your home in a hot market!

Posted: April 28, 2015

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